MAIA Digital's media page
Redefining LinkedIn for Founders & Brands
As the co-founders of MAIA Digital, Shay Thieberg and Eli Igra Serfaty lead Israel’s #1 LinkedIn agency, transforming how founders and companies grow visibility, trust, and traction through the platform. Their combined expertise in marketing psychology and venture capital gives them a unique edge in driving real ROI on LinkedIn.
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Biography
Who Are Shay & Eli?
Shay Thieberg and Eli Igra Serfaty didn’t follow the LinkedIn playbook – they wrote their own.
Shay began his career in digital marketing with a passion for psychology and storytelling. In 2016, when LinkedIn was still under the radar for B2B growth, he launched a stealth company page that ended up ranking in the platform’s global top 5. That bold move led him to co-found Maia Digital, where he’s since trained over 500 companies and developed frameworks like ROL (Return on LinkedIn) and “SWOT for LinkedIn.”
Eli’s path started in venture capital, working with iAngels to identify and invest in high-potential startups. But what stood out to him wasn’t just innovation – it was how many founders failed to leverage their professional presence online. Seeing the untapped potential, he partnered with Shay to launch Maia Digital and help entrepreneurs, investors, and enterprise teams win on LinkedIn.
Together, they’ve built Israel’s top LinkedIn agency. A go-to for Fortune 500s, rising startups, and growth-stage founders. Through podcasting, lectures, and sharp digital strategy, Shay and Eli are on a mission to turn LinkedIn from a resume repository into a brand-building engine.
Resources
Highlights
- LinkedIn Growth Experts: Co-founders of MAIA Digital, Israel’s top LinkedIn agency, helping startups, VCs, and Fortune 500s maximize their presence and ROI on LinkedIn.
- Top-Ranked Podcast Hosts: Co-hosts of Israel’s leading LinkedIn podcast, ranked in the country’s top 10% of video podcasts, with 35+ episodes, 30,000+ plays, and over 2,000 followers.
- Global Educators: Delivered 500+ lectures and workshops worldwide, including at Reichman University, training teams and students in LinkedIn mastery.
- Certified Thought Leaders: The only LinkedIn Certified Marketing Experts in Israel — recognized globally for original frameworks like ROL (Return on LinkedIn) and SWOT for LinkedIn.
- Founder-Focused Strategists: Blend backgrounds in psychology and venture capital to help entrepreneurs turn personal branding into business outcomes.
Links
Book Shay and Eli now!
Shay and Eli look forward to sharing their story and message with your audience. To arrange an interview, reply to the email you just received from BoldPMM.
Media appearances
Listen to Shay and Eli's previous interviews
Topics
What your listeners can learn
Topic #1
Return on LinkedIn: What Founders Get Wrong About the Platform
Founders often treat LinkedIn like a job board, but it’s their biggest missed growth opportunity.
On your podcast, Shay and Eli will break down their ROL (Return on LinkedIn) model and show how startup leaders can use content and positioning to raise, hire, and scale more effectively.
Topic #2
Building MAIA: How We Created Israel’s Top LinkedIn Agency
From a rogue company page to a leading agency trusted by Fortune 500s, hear the real story behind MAIA Digital.
They’ll share behind-the-scenes lessons on positioning, founder branding, and how they bootstrapped their way to category leadership.
Topic #3
The Psychology of a Scroll-Stopping LinkedIn Profile
It’s not about fluff, it’s about framing. Shay explains how to use psychological cues and emotional hooks to make your profile convert.
Listeners will walk away with tactical tips and case studies on content, structure, and storytelling that builds trust and authority.
Topic #4
LinkedIn for VCs & Investors: Building Authority That Drives Deal Flow
Eli brings a VC’s lens to personal branding, showing how investors can use content to signal credibility and attract better opportunities.
He’ll share how visibility impacts founder pipelines, LP trust, and brand positioning in a crowded investment landscape.
Topic #5
Your Suggestion…
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